Empowering behavioural change towards sustainable transport options
This is the EMPOWER toolkit. It shows ways in which positive incentives can be used to encourage individuals to reduce their use of conventionally fuelled vehicles.
Find out how to encourage individuals to change to the following more sustainable modes of transport using positive incentives.
See what else the Empower Toolkit can help you with
Designing
positive incentives
EMPOWER is about rewarding change. Find out more how positive incentives can encourage citizens to reconsider their travel choices.
Using ICT
tools
Find out more how the ICT tools developed by the EMPOWER project can stimulate citizens to change their travel choices to using 'greener' modes.
Designing
business models
Learn more about how to design Business Models for the use of positive incentives in reducing the use of conventionally fuelled vehicles.
Evaluating your incentive scheme
Find out how to make the case for your positive incentive scheme's effectiveness in reducing conventionally fuelled vehicle use.
Providing ethical guidance
New data forms brings a need to consider ethical considerations and data security. Find out more how our ethical guidance resources can assist you with that.
Providing guidance notes
Learn more about how our guidance notes can help you implement best practice in your own local context.